Dopamine Dressing Explained

by | May 18, 2026 | Active Lifestyle

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The Latest Trend in Athleisure Wear

Dopamine Dressing, what is it?

Simply put, it is dressing in bright colors to boost your mood and motivate your life.

According to John Lewis and Partners it is:  “Part of a wider psychological phenomenon called ‘enclothed cognition’, which describes the power of clothing to impact our thoughts, feelings and behaviours, dopamine dressing refers to wearing clothes that boost the happy hormone – dopamine – to make you feel good.

As psychologist Dr Becky Spelman tells us, “what you wear affects how you feel, and clothes have the power to make you feel more positive. Wearing a favourite style or colour can lift your mood and make you feel more energised.” 

It is what Art Concierge Clothing is all about because we think that the space you most need motivation is the gym.

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Athletic Wear

Let’s be honest, in our daily lives getting to a workout needs extra motivation.

There is every good reason to find it in your closet.  It really is so simple, why not just put on something bold and feel good?

Life doesn’t have to be complicated.

Come find yourself in our closet.

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About Elliot Nitkin

About Elliot Nitkin

Elliot is recognized as a visionary in Art Design, captivating the industry with his fervent passion for pioneering art clothing designs. His fresh approach is setting new trends and redefining style in the fashion world.

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